چکیده (انگلیسی):

Employee Engagement has become one of the burning issues for the Human Resources function of any organization, small or large, public or private, new or long established. Attrition rates have shot up largely and engagement levels have gone down. There are a number of factors which are not even directly related to work that determine the levels of satisfaction and engagement like health, flexibility, alignment of interests and goals. The areas that will bring maximum change in engagement scores and levels need to be identified. Through this paper, I intend to explain one such framework for identification and prioritization of these actionable areas and items – The AI Matrix or Awareness – Implementation Matrix based on a research done by me on a large multinational bank. At the end, there are some of the initiatives that can help increase the awareness levels.